If you try to game Google, will it bite back?

I’ve been keeping an eye on a website recently which suffered a severe penalty from Google. But the mystery was, what did they do wrong?

In this industry everyone is building links as much as possible, they all do it and they all do it artificially to a certain extent, so why was only one picked on?

Could it be because they were offering Google Plus votes as a paid service? Or maybe they’d been using their own Google Plus votes service a bit too much to promote their site…

There are lots of services offering Google Plus votes at the moment, but for me this seems far too risky as Google can see exactly what is going on and there’s bound to be a footprint. My suggestion is if you’re going to buy social votes, don’t buy Google’s and only use it to get your website moving so you can start to obtain real votes!

Even better, run a campaign to incentivise real visitors to vote. How about giving away an iPod or something. Perfectly fair and will give 100% natural votes for a similar price.

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  1. glennjacobs posted this